THIRTEEN: Rich free / Poor free In order to bring the arts within reach of a wider public, greater use might be made of the subsidised travel for special occasions which the Arts Council already operate and the practice of giving specially reduced theatre prices to students and to special groups should be more widely adopted. It’s great to have a £10 a ticket system, but if all the £10 tickets are being sold to people who were buying them for £50 the week before, then that’s no great gain.Chris Bryant MP Between February 2009 and March 2011, A Night Less Ordinary gave 393,657 free theatre tickets to people under 26. Arts Council England